Humana Healthy Horizons™ in Kentucky selected Vida Health’s virtual diabetes management program to serve Kentucky’s Medicaid population. The new partnership, which will launch in January of 2021, allows eligible individuals access to Vida’s group diabetes coaching, in-app peer group support, digital therapeutics for diabetes and co-occurring chronic conditions, and more to help them manage their diabetes and their whole health.
“Humana has a long history in Kentucky of finding innovative ways to provide high-quality care for those we serve,” said Jeb Duke, Regional Vice President at Humana, Executive Director Kentucky Medicaid. “With Vida’s virtual diabetes management program, we’re expanding our virtual support services for the community and offering a new, modern way for our members to receive best-in-class, evidence-based care.”
Kentucky has the seventh highest prevalence of diabetes of any state with 13.7% of the adult population reporting having the disease, well above the U.S. average of 10.9%. The percent of Kentuckians with diabetes has more than doubled since 2000 when only 6.5% of the population reported having been diagnosed. Additionally, about two thirds of adult Kentuckians are considered overweight or obese which increases the risk of Type II Diabetes among other chronic illnesses.
Vida’s diabetes management program achieves lasting results for participants. Because chronic conditions like diabetes, obesity, and hypertension often occur simultaneously, Vida’s unique program was built from the ground up to treat multiple conditions at the same time.
The mobile-first experience is uniquely personalized to each user through a combination of provider expertise and machine learning algorithms that utilize data from 100+ app and device integrations, as well as biometric data, and more to personalize the program and content. The program addresses the root causes behind an individual’s diabetes, and, using the power of human connection, psychology, and nutritional expertise, Vida drives long-term behaviors that shift the course of the disease.
“Historically, the U.S. healthcare industry has not focused enough on innovation that supports underserved populations,” said Veeneta Lakhani, SVP Health Services for Vida Health. “Vida is proud to partner with Humana to provide a mobile-first solution for the Kentucky Medicaid population. We’re excited for the opportunity to decrease the burden of the disease and ultimately to help Kentuckians live healthier, fuller lives.”